SVP, Marketing & Business Relationships
I joined CaseRev as VP of Business Development in 2006 and co-led the Company's re-positioning from a litigation management solution to an industry-first vendor management platform, leading to the sale of the application to CSC, the industry's largest software company, in 2009.
- Selected by the Board to lead joint venture / acquisition strategy with strategic industry partners
- Identified new investor group and facilitated sale of company to new investors in Aug 2008
- Drove product development and roadmap from requirements gathering through release strategy;
- Led focus group work with industry executives
- Sales accomplishments included landing first new litigation collaboration client, closing first series of vendor relationship management clients, and securing business partnerships with market leading e-invoicing companies
- Launched channel initiative with national vendor associations
- Wrote and secured placement of thought leadership VRM articles
- Developed web site, newsletter and collateral content messaging


















