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Work History

United Health Services

Binghamton, NY, United States
May 2010 - Present
Marketing Assistant 
Dec 2009 - May 2010
Freelance Copywriter 
  • Wrote copy for marketing materials to help increase usage of health care services among patients and employees.
  • Proofread copy for grammar, spelling, punctuation, style and factual accuracy.

Gannett - Central New York Newspaper Group

Vestal, NY, United States
Dec 2007 - Dec 2008
Copywriter, Market Development 
  • Wrote marketing materials promoting the Press & Sun-Bulletin, the Star-Gazette, The Ithaca Journal and their family of products to help increase readership, newspaper sales and Web site usage.
  • Crafted effective copy for print ads, radio ads, letters, e-mails and other promotional materials.
  • Proofread marketing materials for grammar, spelling, punctuation and style.
  • Organized and executed contests and sweepstakes.

Horizons Federal Credit Union

Binghamton, NY, United States
Jan 2005 - Nov 2007
Marketing Coordinator 
  • Wrote, edited and designed newsletters, annual reports, statement inserts, signage, brochures and other materials to market products and services to members and the public.
  • Wrote and distributed press releases to local and trade media.
  • Took digital photographs of events for publications, press releases and Web site.
  • Developed and executed marketing promotions to increase membership and loan volume.

United Way of Broome County

Vestal, NY, United States
Feb 2002 - Jan 2005
Communications Assistant 
  • Wrote, edited and designed newsletters and brochures to create awareness of the organization in the community and increase donations.
  • Designed, wrote and edited Web site to make it more informative and user-friendly.
  • Wrote and distributed press releases to local media.
  • Took digital photographs of events for print publications and Web site.

Education

Syracuse University

Syracuse, NY, United States
Aug 1996 - May 2000
B.S., Newspaper Journalism

S.I. Newhouse School of Public Communications

 

  • Minor: Anthropology
  • Graduated cum laude
  • Phi Eta Sigma Honor Society

Memberships

Communications Association of the Southern Tier (CAST)


Member, Jan 2009 - Present

Publicity Co-Chair, Mar 2009 - Present

Genesis Awards Committee Co-Chair, Nov 2009 -  Present

 

  • Generated publicity for CAST meetings and events through writing press releases, establishing and maintaining Twitter account and uploading digital photos to local media Web sites.
  • Helped lead planning committee for Genesis Awards event.
  • Wrote and edited copy for Genesis Awards Web site and print materials.

 


Public Relations & Marketing Council (PRMC) of the Southern Tier Chapter of the New York State Credit Union League

 

Member, Jan 2005 - Nov 2007

 

  • Helped raise and distribute funds for area children's charities.
  • Organized and participated in community service projects.
  • Raised awareness of PRMC events and activities by writing and distributing press releases to local and trade media.

Community Involvement

Tri-Cities Opera                                                                                     Jan 2010 - February 2010

Marketing Volunteer

Assisted in opera company's marketing efforts, including helping establish Twitter account, writing copy for promotional mailings and creating mailing lists.

 

 

Special Olympics of New York                                                                    Apr 2009 - May 2009

Fans in the Stands Committee

Helped increase attendance of 2009 Summer Games by recruiting community groups to attend event.

 

 

United Way of Broome County Day of Caring                                                        Jun 2007 - Sep 2007
Area Manager

Ensured smooth collaboration and clear communication between volunteer groups and non-profit agencies receiving services.

 


The Binghamton Fund, Binghamton University Foundation                              Mar 2007- Apr 2007
Community Campaign Volunteer

Promoted fund drive by soliciting donations from Binghamton-area businesses.

 


American Cancer Society Relay for Life                                                                   Sep 2006 - Nov 2007

Team Captain

Lead a committee of Horizons Federal Credit Union employees to organize and execute fund-raisers, raising over $4,600.

Summary

I'm a marketing communications professional with experience working for a wide variety of industries, including health care, media, financial institutions, and nonprofits. I have a strong background as a writer, having obtained a degree in newspaper journalism and eventually using my writing skills in the marketing and public relations field.

Skills

  • Writing
  • Editing
  • Proofreading
  • Fact-checking
  • Research
  • Graphic Design
  • Desktop Publishing
  • Layout
  • Web Design
  • HTML
  • Adobe InDesign
  • Adobe PageMaker
  • Adobe Photoshop
  • QuarkXPress
  • Macintosh
  • Digital Photography
  • AP Style
  • Microsoft Word
  • Microsoft Excel
  • Microsoft Outlook
  • Microsoft Entourage
  • Microsoft PowerPoint
  • Microsoft Publisher
  • Microsoft FrontPage

Portfolio