View My VisualCV Online: http://www.visualcv.com/juntajoe

About Me

I am the founder of Junta42, Junta42 Match and Z Squared Media. A dedicated content marketing evangelist, I teach companies how they attract and retain customers by learning how to create useful and compelling content. In 2008, Get Content. Get Customers. was published with co-author Newt Barrett. GCGC is considered to be THE handbook for content marketing.

 

Prior to launching the Junta42 experience, I ran the custom media group at Penton Media, Inc., the largest independent business media company in North America.

 

Feel free to contact me to talk joint business ventures, consulting or speaking opportunities, or just to say hello.

My Work

Junta42 Match
Junta42 Match is the only buyer/seller matching site for the custom publishing & content marketing industry.
 

j42-no-tagline
Junta42 is the leading media site dedicated to everything content marketing and custom publishing.
 

ZSquared
Z Squared Media provides a singular focus on content marketing to help marketers, publishers and associations create effective and efficient content programs through integrated channels.
 

Video Library

Work History

Junta42, a division of Z Squared Media, LLC

Cleveland, OH, United States
Present
Founder/Chief Content Officer 

Penton Media

Cleveland, OH, United States
2001 - Mar 2007
Vice President, Custom Media 

Publisher

B2B Marketing Trends

Fire Protection Engineering

Education

Penn State University

1995 - 1997
MAC, Communications

Two published papers:


  • Account-Giving and Behavioral Responses over the Telephone
  • Responses to Untoward Behavior by Professional Athletes

 

Bowling Green State University

1991 - 1995
BAC, Communications

 

Thesis: How to go to college: 50 steps to fun and success.

Specialities

Business-to-business, non-profit associations, new media content development, magazine development, advertising, integrated marketing, content marketing development, public speaking, social media content distribution, blogs, webcasts, custom magazines, marketing writing, public speaking.

Honors Awards

Custom Media Innovator of the Year

(American Business Media)

Top "Mover and Shaker"

(Cleveland 20/30)

Board Member

(Custom Publishing Council)

Former Chairperson

(American Business Media, Custom Media Committee)

Advisory Board

(B2B Marketing Trends)

Forbes Finance and Business Blogging Network

(Forbes)

 

j42-no-tagline

Check Out My Blog

j42-blog2

 

 

Find Me

LinkedIn
facebook
twitter

My Book

getcontent

Get Content. Get Customers. is changing the way marketers think about marketing. It’s all about delivering relevant and compelling content to receptive prospects who will then go on to become customers.

 

Invite Me to Speak At Your Next Event!

I travel around the country speaking about the growing importance and influence corporate content has on business decision makers.

 

Contact me at info@junta42.com to check availability.

Recent Press

adweek

The Future CMO – A Publisher?

October 01, 2008

 

Considering technology has enabled marketing to make use of once implausible platforms, who would have guessed that the next generation of CMOs would need an in-depth understanding of a trade that goes back to the days of Benjamin Franklin?

more >>

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btob

Customizing The Future Of Publishing

September 15, 2008

 

Our page 1 headline — "Weak economy forces revised ad forecasts" — shouldn't come as a surprise. The story, by Senior Reporter Kate Maddox, cites among other studies a reduced global forecast by media agency Carat, which earlier this month lowered its global estimate for ad spending this year to 4.9%, from a March projection of 6.0%... more >>

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omm-trans

Website Strategy and Planning: 5 Important, Yet Often Overlooked, Content and Conversation Marketing Questions

September 01, 2008

 

Hi, I’m Joe Pulizzi, founder of Junta42. The simplest way to introduce myself and this week’s posts is with one word: Content. more>>

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>> 2007 & 2008 Press Archive