• Opened de novo branch in the Wilmington market and book of business generated 100% from outside calling efforts.
• Network with centers of influence and other referral sources to develop business.
• Participate in civic and cultural organizations and programs.
• Effectively negotiate with underwriters and clients to maximize revenue and minimize risk.
• Work with branch partners to maximize sales efforts and cross sell opportunities.
• Develop new banking relationships with business and consumer prospects.
• Responsible for the day-to-day duties of managing a banking branch.
• Oversee the sales, operations, and business development within the branch, including profits and productivity. 
• Supervise, coach, and develop team regarding service expectations, policies, procedures, products, systems and banking transactions.
• Responsible for growing customer base; consumer and business relationships.
• Ensure team is properly trained and managed, written performance plans are developed for staff members, including training, performance goals and objectives.
• Conduct regular meetings with team members to review objectives, train, coach and encourage employees in enhancing their skills to solicit customers for deposit and loan products.
• Drive proactive sales conversations through internal and outbound interactions with a defined sales process including outbound calling, service to sales, teller interactions, appointment setting and effective lobby engagement, ultimately elevating client loyalty.
• Educates customers on options for managing financial transactions by leveraging technology, tools and resources.

• Advise and enroll business, city and county government and state educational personnel regarding benefits options and elections.
• Life, Health and Long Term Care licensed in NC, VA, TN, and GA.

• Capable of securing new business through aggressive sales and lead cultivation while overseeing the complete sales life cycle – from initial contact to close to account management.
• Developed, implemented and facilitated sales, service and leadership training classes.
• Interviewed, hired and trained new employees.
• Participated in various civic and community functions to further enhance company image and develop additional business.
• Provided insights into business line performance gaps.
• Oversaw the development and implementation of new product concepts and enhancements to existing products.
• Managed $30MM portfolio to include prospecting for new business, client retention, renewals, past dues, analyzing personal and business financial statements and tax returns.
• Assisted in preparation of annual budget.
• Managed all aspects of banking center performance to maximize sales, customer satisfaction and retention, employee satisfaction and operating efficiency.
• Develop marketing plan for each branch to maximize sales efforts.
• Wrote and edited copy for regional brochures, sales tools and direct mail pieces.
• Defined and developed actionable market strategies for retention, expansion and acquisition of profitable business, both immediate and long-term.
• Ranked #1 in loan and deposit production bank wide.

Achieved Top Producer Award 2004 - 2010

• Managed a premier household and business customer portfolio and proactively cross-sold additional products through referrals and outbound calling efforts with the goal of acquiring 100% of the customers' financial services business.
• Define and develop actionable market strategies that provided for retention, expansion and acquisition of profitable business, both immediate and long-term. 
• Maintain current knowledge of products services and marketing techniques of competitors.
• Represent company in various civic and community functions to further enhance its image and develop additional business.

Achieved Top Producer Award 2002- 2003

• Managed and coached sales, service and operational integrity for 27 branches throughout eastern North Carolina.
• Increased regional sales and service quality rankings 50%.
• Developed, implemented and facilitated sales and leadership training classes.
• Consistently met or exceeded sales, service and retention expectations.
• Developed, implemented and tracked region campaigns, promotions and contests.
• Recruited as new account opening and consumer lending field expert for CRM task force.
• Assisted in preparation of annual budget.
• Worked as Teller, Retail Lender, Small Business Lender and Branch Manager before being promoted to Regional Sales Manager.

Achieved Peak Performer Award 1996 - 2001

• Originated Conventional, FHA and VA loans.
• Originated and processed minimum of 45 loans per month.

Achieved Outstanding Service & Sales Performance Award 1994 -1996

• Licensed NC Real Estate Sales Person.
• Assistant to top producing real estate agent.

Psychology