VisualCV

Assist account team members across all D&E practice areas, focusing in media relations and marketing communications.
Specific tasks include:

• Media relations outreach - pitching stories, generating media lists and developing press contacts,  scheduling media tours
• Writing pr-related materials - press releases, pitch letters, fact sheets, blast e-mails, additional promotional pieces
• Participating in brainstorming sessions and staff meetings
• Compiling relevant communications research - daily news reports, monitoring coverage and collecting hits
• Media placement includes (but is not limited to) - The Wall Street Journal, USA Today, and Pittsburgh Post-Gazette

• Reviewed and edited the Sal. Oppenheim jr. & Cie.  KGaA and Group web sites in English
• Edited the company's Austrian annual report
• Performed Internet research on financial tombstones
• Attended German language course at Berlitz language School

Advertising Practice Fall 2007  Member of winning team

Client: Perfetti Van Melle USA

Charge: Develop a "grassroots" on-campus marketing campaign for Mentos with the following goals:

• Build awareness of of Mentos rolls among college students and increase college students Mentos consumption by 25%
• Responsibilities included: drafting press releases, editing, developing final presentation Power Point, coordinating team meetings

• Analyzed current sales in order to merchandise the home department in the most effective way to increase sales
• Managed the sales floor, provided leadership and acted as a mentor to the entire Anthropologie staff
• Managed photo gallery of the home department's merchandising and creative displays

Senior Customer Associate January 2009 - June 2009