View My VisualCV Online: http://www.visualcv.com/agutowski

Summary

I get it. The world is changing. How customers & clients interact and get information is changing. PR is changing.

I am a public relations professional with a strong background in emerging social media marketing strategies, tactics, and measurement. Core experience also includes strategic public relations campaigns, media relations and crisis communication with a focus on PR 2.0 by engaging media and target audiences online.

Work History

Weidert Group, Inc.

Appleton, WI
Jun 2008 - Present
Public Relations Manager 

Manage the public relations department at a full-service marketing communications firm, providing social media and public relations campaign strategy, implementation and measurement to a variety of clients.

AIG Travel Guard

Stevens Point, WI, United States
Jan 2007 - May 2008
Marketing Communications/PR Specialist 

Worked in the travel division corporate communications department at international insurance company, AIG on B2B and B2C marketing and media relations campaigns.

Munro & Forster Communications

London, United Kingdom
Aug 2006 - Dec 2006
Trainee Account Executive 

Worked as a trainee account executive for public & voluntary sector client national public relations campaigns including the Department of Health Hepatitis C campaign and the National Childbirth Trust press office.

Education

UW-Stevens Point

Stevens Point, WI, United States
2003 - 2006
BA, Communication/PR; Psychology

PORTFOLIO

Media Relations

McClone Insurance Wellness Group PR

Publicity for McClone Insurance Group's employee benefits group (McClone Wellness Group), a consortium of small businesses that provides wellness programs. Since publicity efforts began in January 2009, McClone has received an overwhelming amount of interest from small business owners and media.

Social Media Release Writing

Skyline SM Release

Social media news release written for Wisconsin-based technology client, Skyline Technologies. Release resulted in over 400 views and coverage in Northeast Wisconsin business publations.

Career Development

Guest blogger, VisualCV.com


Co-founder, New North Social Media Breakfast


Member, Outagamie County Red Cross Marketing Committee


Board Member, St. Norbert College Career Services Employer Advisory Board


Member, Public Relations Society of America


Former President, UW-Stevens Point PRSSA