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Corporate Social Responsibility & Sustainability

I am a firm believer in corporate social responsibility (CSR) and sustainability as important building-blocks of "reputation capital", brand and product differentiation, and risk mitigation when applied to the foundations of operations, human resources and corporate communications.

 

Having worked in both developed and emerging nations, I have witnessed first-hand the failures and successes of social and sustainable commitments.  While a relaxed and at times non-existent commitment to environmental and corporate social responsibility policy, when put to the test, will lead to global embarrassment, lost revenue, and failed consumer loyalty; a firm and transparent commitment to sustainable policy, implementation and continued improvement, will capture and sustain markets for companies and stakeholders.

 

In regards to GHG (Green House Gas) reduction and management, I bring a wealth and breadth of experience and passion!  I offer high-level expertise in carbon origination, and capping and trading as per the UNFCCC - Kyoto Protocol, as well as high-level management of CDM/JI projects through life-cycle.  In doing so, I regularly meet with advisory groups, governments, certification bodies and clients and prepare communication briefs for stakeholders. In addition, I have worked with governments to develop carbon projects within emerging markets, including parts of Africa, China, Vietnam, Thailand, India and others.  I offer ample experience working with the United Nations Development Program, the IFC and World Bank.

 

My passion for  Corporate Social Responsibility and Sustainability stems not only from deep interest in related policy and eco-social change for global corporations, but also from my desire to work in a collaborative atmosphere with teams from several divisions, while managing a multitude of varying projects, clients and challenges!

Snapshot

CURRENT LOCATION:                   U.S., France & Hong Kong

 

WILLING TO RELOCATE:               Yes.  Willing to relocate at own expense.

 

ABILITY TO TRAVEL:                       75% +

 

CURRENT WORK VISAS:              China, Hong Kong, and all EU countries

 

GLOBAL WORK EXPERIENCE:    North America, China, Hong Kong, Korea, Taiwan, Thailand, Vietnam, Cambodia, Malaysia, Indonesia, Russia, India, UAE, U.K., Ireland, Germany, Belgium, France, Spain, Nigeria, South Africa, Egypt and Kenya

 

 

OBJECTIVE:

   

I am seeking a multi-national consultancy firm, or a corporation with global reach.  Within such a firm I wish to join an established team, or develop a new division for the firm in regards to corporate social responsibility and sustainability implementation as applied through management consultation, auditing, lobbying, policy formation, corporate communications, marketing and branding.

 

 

OVERVIEW:

 

  • Multi-faceted international executive with extensive global business experience
  • 9+ years international operations, global business development, market strategy, and emerging market development
  • 5+ years Corporate Social Responsibility and Sustainability management and international client consultation; global business unit creation and launch
  • High-level, strategic business aptitude and analytical strategic thinker; adept at quick problem identification and solution, efficiently handling multiple projects under strict time constraints
  • Expert understanding of UNFCCC & Kyoto Protocol application and carbon project origination and verification; GHG analysis; sustainability and eco-social
  • Alliance builder within governments, NGOs, employees, and C-levels
  • Expert in corporate communications, policy creation, lobbying efforts, and government affairs
  • Technical aptitude and expert working knowledge of emerging clean technologies

Work History

GHI Drake

U.S., TX, United States
Mar 2003 - May 2009
VP Sustainability & Global Strategy 

(Privately Held Company; 25 employees 150+ contractors; International Trade & Global Growth Strategy Consultancy)

 

International Trade Facilitation and Global Strategy consultancy.  Manage a variety of contracted projects for the company involving international strategy, corporate social responsibility and sustainability, social communications within emerging markets.  Have completed assignments in Asia, East Asia, Russia, India, Middle East, Eastern Europe, Europe, Nigeria, South Africa, Egypt and Kenya. Managed projects for Furtune 500 and 1000 companies.

 

  • Created and manage the Corporate Social Responsibility (CSR) and Sustainability consulting division with focus on sustainable, responsible and profitable global growth and strategy; successfully opened 3 CSR consulting offices in 3 continents
  •  Mange and lead a team of 20 consultants; Business unit P&L and global operations responsibility; 100%+ of revenue targets
  • Experience working with C-level decision makers, board of directors, regulatory agencies, attorneys, lobbyist and governments, as well as organizations such as the U.N., IFC, and World Bank
  • Conceptualize for corporate leadership the importance of Corporate Social Responsibility transparency, accountability and social and environmental investment as key aspects of "brand awareness", and a source of "reputation capital" for capturing and sustaining markets
  • Created global growth strategy inclusive of emerging markets; effecting a revenue increase of 54%
  • Manage consultingefforts between the U.S., Asian and European teams
  • Established CSR and eco-social consulting standards; consult with clients regarding CSR/sustainability application to include H.R., administration, employees, P.R., brand differentiation/marketing, risk mitigation, supply chain, manufacturing, distribution and other operations
  • Expert in sustainability, eco-social, EHS, and Fair Labor auditing and consultation
  • Expert in CSR corporate policy development for operations within the emerging nations of Asia, Europe, the Middle East and several countries within Africa
  • Expert in CSR and sustainability standards: ISO 14000 & 14001, SA 8000, AA 1000, LEED, codes formulated by OECD, UN and Global Compact
  • Developed and closed a $400 million energy project in India; Kyoto Protocol and CDM - JI analysis and implementation; Government, IFC and World Bank involvement
  • Expert understanding of Kyoto Protocol - UNFCCCprocesses, and application of carbon project origination, and GHG reduction (Green House Gases)
  • Attend international sustainability and carbon trading conferences; stay abreast of global CSR, environmental and carbon policy trends; passionate and committed to all aspects of CSR and eco-social responsibility implementation
  • Expert in corporate communications, policy creation, lobbying efforts, and government affairs; provide in-depth country and market research
  • Monitor client's carbon footprint; develop standard measurement processes, and report status of all carbon reduction initiatives
  • Develop JVs, M&As and strategic alliances

Kyungbang

Seoul, Korea, Republic of
Jan 2002 - Mar 2003
Director, Business Development 

(Public Company; 690 employees; Startup Division Fuel Cell Industry)

Start-up division within the emerging technology industry of Lithium Ion Polymer batteries and Direct-Methanol fuel cells (DMFC).  Managed Global OEM sales with additional responsibility penetrating the government and military sectors.  Responsible for opening key global OEM accounts within the automobile, military, computer, handheld and cellular segments including IBM, Dell, HP, Apple, Palm, Nokia and others. 

 

*Fuel Cell division sold in March 2003.

 

  • Generated C-level commitment to funding projects using new technology by 60%
  • Developed marketing analysis including research, competitive product evaluation and sales techniques
  • Coordinated and managed salesefforts between the US and Asia
  • Worked client-side analysis and R&D

Luscombe Engineering

AZ, United States
Jun 1997 - Jan 2002
Director, OEM Business Development 

(Privately Held Company; 100+ employees; Computer Hardware industry)

Charged with opening business opportunities within the U.S. OEM sector.  Managed Global Sales to U.S. OEMs, and held direct international account responsibility for HP/Compaq, Dell, IBM, Apple, Gateway, Palm Computing, Nokia and Motorola. Developed new business in the U.S., China, Taiwan, Ireland, Belgium and Germany.

 

  • P&L responsibility for division; $6 Million annually
  • Managed global growth strategy for segment
  • Implemented marketing strategies; penetrated regional and international markets increasing revenue by 42%
  • Proved ability to sell to C-Level executives, product managers, and engineers
  • Managed international team efforts between the US, Europe and Asia
  • Designed, implemented and sold new product line. Revenue increase 25%+ per year
  • Consistently met and exceeded revenue and margin goals
  • Gained exclusive access into R&D within assigned accounts

Education

Yale

CT, United States
Jun 2008
Masters , Sociology

 

 

University of Arizona - College of Social and Behavioral Science

Phoenix, AZ, United States
Aug 1992 - Jun 1996
Bachelors of Science, Social & Behavioral Studies

Skills Sets

Sustainable Globalization

(Rockstar)
5-6 Years Experience, (Last Used <1 year ago)
Skillometer_5

Applied through foriegn real estate ventures, offshore manufacturing, global sourcing, supply chain, distribution, operations, etc.

International Operations Management

(Rockstar)
10+ Years Experience, (Last Used <1 year ago)
Skillometer_5

Corporate Social Responsibility

(Rockstar)
5-6 Years Experience, (Last Used <1 year ago)
Skillometer_5

Social Communications

(Rockstar)
5-6 Years Experience, (Last Used <1 year ago)
Skillometer_5

Emerging Market Development

(Rockstar)
7-9 Years Experience, (Last Used <1 year ago)
Skillometer_5

Languages

  • Russian:          Basic/Intermediate; continuing classes
  • French:              Basic; continuing classes
  • Farsi/Persian:  Basic; continuing classes

 

Personality

Driven without ego.  Constant need to learn new methodologies and stay abreast of geo-political influences to business.  Diplomatic; highly aware of country-specific governments, beliefs, norms, forms of communication and traditions. Proven highly successful in communication and business development within male-dominated societies such as China, Japan and UAE.  Ability to set all at ease.

Interests

  • Activities:    Daily running, snow-skiing, daily gym exercise, auto racing
  • Hobbies:    Languages, photography, rugged travel (Laos, Cambodia, parts of Africa, India)
  • Charities:    Habitat for Humanity, BPeace, Doctors without Borders 

 

GLOBAL PROJECT EXPERIENCE

Globe

I offer extensive work experience on a variety of projects throughout: North America, China, Hong Kong, Korea, Taiwan, Thailand, Vietnam, Cambodia, Malaysia, Indonesia, Russia, India, UAE, U.K., Ireland, Germany, Belgium, France, Spain, Nigeria, South Africa, Egypt and Kenya

SOCIAL RESPONSIBILITY

CSR

Reputation Capital.

Social Responsibility Communications is the practice of applying Corporate Social Responsibility (CSR) and Sustainability to "reputation capital", brand or product differentiation and risk mitigation.

 

It has been my experience that many PR/Communications firms  and corporations have yet to embrace Corporate Social Responsibility (CSR) and sustainability as an additional practice for capturing and sustaining markets.  Social and sustainable responsibility when incorporated into branding can differentiate a product, open new markets and capture customer loyalty.  When applied at the corporate level it can mitigate risk, build public loyalty and PR effectiveness, and increase employee satisfaction and retention.

 

I offer 6+ years Social Communications strategy, implementation and passion!

GREEN MARKETING

Green.Marketing

Rule #1:  Know Your Consumer.

Green Marketing...where does one begin?  For me, it begins with the brand's consumer base.  A company must have a firm understanding of what its consumers find important when it comes to "green".  It does no good to speak of "organic ingredients", when the consumer is focused on the non-biodegradable package. 

 

Each product has a unique "green" consumer-base waiting to be discovered and built upon.  Even if the product has not yet moved into the "green" arena, consumers exist that are waiting with open arms for the impending change.

 

Consumer embrace of the "green" label for a brand, can range from carbon-neutrality in the manufacturing and distribution processes, to bio-degradable packaging, and sustainability as stemming from reforestization and agricultural practices to name a few.

 

After determining what the product's consumer base finds most important, I work with manufacturing and product development to examine what form of "green" is realistic and profitable. 

 

The final step is developing a clear, concise and energized marketing message for the brand.  The message must be based on the company's transparent CSR and sustainability policies, as "green" consumers are knowledgeable and able to ascertain if a company is "green-washing" it's brand.

ENVIRONMENTAL IMPACT

Environmental

Carbon Footprint Assessments.

Ample experience evaluating a company's carbon footprint, which involves Green House Gas (GHG) assessments as applied to operations, manufacturing and administration, while developing pathways towards achievable carbon neutrality.  Pathways include critical resource management issues such as fossil fuel consumption, water conservation, and CO2 emissions.

 

Additional experience includes working within the United Nations Development Program, and working knowledge of CSR Standards (ISO 14000, SA 8000, AA 1000), and codes formulated by OECD, the U.N. and Global Compact, LEED Certification, as well as application of the Kyoto Protocol and CDM vehicles within emerging nations.

CLEAN ENERGY GUIDENCE

EnergyWind

 Clean Energies & Building Systems. 

I bring expert understanding of clean technologies such as solar photovoltaic systems, BIPV (building integrated photovoltaic systems), Thin-Film photovoltaics, and various types of Fuel-Cells,  with working knowledge of wind and geo-thermal mass technologies.

 

Building Integrated Photovoltaics (BIPV) is one of the fastest growing segments of the photovoltaic industry. When PV panels are integrated into a building during construction, the incremental costs of the system are reduced while the building owner is provided with tangible, cost-saving advantages such as significantly reduced demand for peak electricity, reduced transmission losses and the ability of back-up power. 

 

 In the developing world, BIPV installations are the most desirable.  This is because BIPV doesn't use any extra space and because the material savings from replacing ordinary construction material with BIPV substantially reduces the cost of the installed pv system and thus the cost of pv electricity.

 

In regard to clean energy financing for projects in developing countries, I have worked with the World Bank, UNDP and IFC.

ASSOCIATIONS

CSR Europe
Associations
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